This is the final for the Greenway Mailer. The flowers were reevaluated to represent more native plants to the Minnesota area. Also, the background was made a tint of a blue color as used inside the mailer my group created. The direct email color was changed to fix the vibrating boundaries that occurred once it was printed.
These are the correct colors that were utilized for the mailer.
3 comments:
This looks so nice! I think the flowers mimic the illustrative style of the logo so it all looks cohesive, too.
I wonder if there is a way to make the "path" between the flower better fit the illustration - it seems out of place because it's the only black on the page. Maybe a darker green?
The size of this piece is really nice. It's the sort of thing you could post up on a fridge rather than pile up or throw away. The bright colors of the flowers add a lot to the photograph- it seems very spring-like. The roads on the design throw me off a little, as well as the transparency of the sunflowers (on the other side). The color white is used effectively.
Oh, I like this! The greenway needs nice handouts and better publicity- I used it everyday when I lived in Minneapolis and always wanted it to be better maintained. Such good potential.
I agree with Amy (Hi Amy Berg!) on making the road green. Green-Way. Catchy, yes? And pulling together design elements through lack of black- if green is the default message, play it to the hilt! Cheers,
Urs.
Post a Comment